MS-68 SOLVED ASSIGNMENT HELP 2018-19
Product Details: MS-68 SOLVED ASSIGNMENT HELP
Product Name: Management Of Marketing Communication And Advertising
Format: PDF OR WORD FILE by email attachment same day
Pub. Date: NEW EDITION Current assignment
Edition Description: 2018-19
Rating : GRADE A QUALITY DIFFERENT ASSIGNMENT TO DIFFERENT USER
ASSIGNMENT
CourseCode :MS-68
CourseTitle :ManagementofMarketingCommunicationandAdvertising
AssignmentCode :MS-68/TMA/SEM-II/2018
Coverage :AllBlocks
Note:Attemptallthequestionsandsubmitthisassignmentonorbefore31stOctober,2018to thecoordinatorofyourstudycentre.
1. (a)Whatismarketingcommunications?Asacustomerdoestheroleofmarketing communicationhelpsinyourbuyingdecisionsprocess?Discusswithsuitableillustration.
Whatelementsofpromotionmixwouldyourecommendforthefollowingandwhy?
(i)Proposedelectriccartobeoffered/launched
(ii)PublicTransportservices(Roadways)inyourlocation.
(b)AsoneoftheleadingdirectbroadbandsatelliteTVproviderinthecountry,whenand whyitbecomesnecessarytoplanpromotionalstrategies.Explain.
Discussthevariousstepsinvolvedintheplanningprocessofpromotionalstrategyby takingtheaboveexample.
2.(a)Distinguishadvertisementfromadvertising.Whatarethe<span st
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